Industry segmentation is made up of using the overall heterogeneous marketplace for an item and dividing it into various sub-marketplaces or segments, Each individual of which has a tendency to be homogeneous in all significant elements.[twelve] The procedure is conducted for 2 most important applications: better allocation of the agency's finite a
This refers to the process of environment a rate for an item, which includes discounts. The price needn't be financial; it could possibly merely be precisely what is exchanged for the item or products and services, e.Historically, This might confer with people today shopping for personal goods within a broad sense. Much more not too long ago the ph
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